Small Law Firm, Boutique Law Firm or Associate of a Large Law Firm?
Just because you graduated law school does not automatically mean you were born with a silver spoon in your mouth.
The Wall Street Journal says Declining Job Prospects for Law School Grads means hanging out your own shingle might be your best option
According to the NY Times:
You just rented office space and now you’ve got to get the phone to start ringing.
Paying for Google adwords Pay-Per-Click can get very costly if you don’t know what you’re doing with effective ad copy and a specifically crafted landing page for each ad. You’re having to pay for a click, even if that click does not result in a paying client.
Ranking in the unpaid search results ( known as the “organic” search results pages or “serps” in SEO parlance ) is preferable to “buying your way to the top” because the chances are your client’s are more likely to trust what Google returns over who has deep enough pockets to pay for the top sponsored as slot.
Those Google Maps listings, the ones that come with directions to your law office are, hands down, the most effective “marketing real estate” of a Google search result you could hope for.
Yes, I Am For Hire
David Bruce Jr
Web Developer/ Search Engine Marketing for
All Saints Media
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